Jake James


I grew up in Sydney, right under the second runway of Kingsford Smith. Watching those huge lumps of metal soar though the sky instilled in me curiosity and wonder about how the world works. I love pulling things apart and putting them back together which is undoubtedly how I found my way into leadership, executive coaching and eventually facilitation.

I find myself most at peace when I am moving, in my mind and physically, and I love taking risks. So, in my free time you will usually find me never finishing six books at once, travelling, snowboarding, riding motorcycles, playing some form of sport or swimming in the surf. I am all about being the best version of myself and though my work as a coach and facilitator I strive to inspire this in others.

Phuel quote black

The two most important days in your life are the day you are born and the day you find out why. – Mark Twain